Ep. 10 The Power of Obsession & Focus with Veteran, Pilot, and Best Selling Author T.R. Matson
In this episode of The Grateful Brand, we’re joined by T.R. Matson, a military veteran, author, and advocate for gratitude and resilience. T.R. shares his unique perspectives on overcoming challenges, creating meaningful stories, and balancing the demands of family, work, and personal growth.
T.R. dives deep into his experiences in the military, emphasizing the importance of the E2 community and the often-overlooked role of support aircraft in aviation. He reflects on his journey as an author, detailing his writing process and the dedication he puts into crafting impactful books that respect his readers’ time.
We also explore the concepts of obsession and focus—how immersing yourself in a goal can help you form habits and achieve success. T.R. discusses the value of surrounding yourself with a trusted inner circle and the importance of letting go of people who don’t support your growth.
Key Takeaways:
✔ Resilience is Key: Never give up and always get back up, no matter the challenges.
✔ Meaningful Work Matters: Dedicate yourself to creating impactful stories that value readers’ time.
✔ Gratitude and Overcoming Obstacles: Recognize life’s challenges as opportunities for growth.
✔ The E2 Community’s Role: Highlighting the critical support roles in aviation.
✔ Obsession Fuels Success: Focus and obsession are essential for building habits and achieving goals.
✔ Your Inner Circle: Keep trusted individuals close and let go of those who hinder your growth.
Chapters:
00:00 Introduction and Background
02:52 Writing Process and Shifting Storylines
09:32 Balancing Family, Work, and Writing
11:19 Gratitude for Life and Overcoming Obstacles
20:51 The Importance of the E2 Community
28:29 The Need for Obsession and Focus
56:23 A Book Recommendation for a Different Perspective
Sound Bites:
"You have to become obsessed if you're going to be successful in any portion of your goals."
"I think my humble roots go back to being an E2 guy, working with a crew and understanding the role we had."
"I don't want to turn into that. I would rather have a few books out there in my whole life that are great."
Connect with T.R. Matson:
Visit T.R. Matson’s website to learn more about him and his work: www.trmatson.com
Books by T.R. Matson: Purchase his impactful and inspiring books directly on his website.
Book Recommendation: T.R. suggests reading C.W. Lemoyne's books for a refreshing perspective and a much-needed distraction.
Tune in for an inspiring conversation that highlights resilience, gratitude, and the power of meaningful work. Don't forget to subscribe and leave a review! ⭐
